By: Emilie Kershaw, WPICC Before the pandemic, I worked in a bustling city with a wealth of vendors at my disposal. Butwhen COVID hit, I transitioned to a semi-private golf course in a small town—a significant shiftfrom the expansive convention centers I was used to. With limited local vendor connections anda ballroom that had beenRead More
The Ultimate Guide to CRM Systems for Wedding Planners: Pros and Cons of the Top Platforms
by Danielle Andrews, President and Co-founder of The Wedding Planners Institute of Canada Inc. As a wedding planner, managing multiple clients, vendors, timelines, and tasks can be overwhelming. This is where Customer Relationship Management (CRM) systems come into play. A good CRM system can streamline your workflow, enhance client communication, and improve your overall efficiency.Read More
How to Inspire Wedding Clients Who Don’t Know What They Want
Image Source: Pexels There are a lot of examples of wedding planners having to wrangle clients who are very demanding and specific about what they want, no matter how unrealistic. But what about when your clients aren’t particularly clear on the direction they want? Indecision can make your job as a wedding planner so muchRead More
Book More Weddings Virtual Summit
Exciting News! WPIC Co-founders, Danielle and Tracey will be speaking at this FREE virtual conference for wedding pros! Click this link to secure your spot! Join us at the Book More Weddings Summit and discover the latest trends and innovations shaping the wedding industry in 2024 and beyond! Registration is now open for this FREERead More
Is There a Plan B?
Once that contract is signed, and planning has commenced, a strategic contingency plan should be included as one of your primary action tasks in the execution of your event. A plan designed to mitigate any incidents that may arise or disruptions during the planning and execution.
The Importance of Continuing Education for Wedding Planners
Continuing education and skill enhancement are not just about staying relevant; they are about excelling in a constantly changing industry. By committing to lifelong learning, you position yourself as a leader in the wedding planning field, capable of delivering exceptional service and innovative solutions to your clients. Embrace the journey of continuous improvement, and you’ll find that the rewards (both personal and professional) are well worth the effort.
Elevating Professionalism
As wedding professionals, we set the tone for the events we create and the relationships we build. By maintaining a high standard of professionalism, we not only enhance our own businesses but also contribute to a healthier, more supportive industry overall.
Valerie and Kevin’s Real Wedding in Montreal, Quebec
WPIC alumni, Valerie of Vintage Luxe EventsMontreal shares her and her husband’s real wedding in Montreal, Quebec with us. Vintage Luxe Events Montreal was started in 2021 by Valerie Guerrera. Valerie always had a passion for planning since a young age. She got her wedding planner Certification from the Wedding Planners Institute of Canada inRead More
10 Essential Tips for Planning a Wedding Styled Shoot
by Tracey Manailescu, WPIC Co-founder and Vice President Styled shoots are a fantastic way to showcase your creativity, attract clients, and build a stunning portfolio. If you aim to get your work published in a wedding magazine or blog, executing a flawless styled shoot with meticulous planning is crucial. I think I have done aboutRead More
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