We at WPIC Inc. (and many others) have been preaching for years about giving proper credit to your team of wedding pros when sharing wedding photos on social media and blogs. Most wedding pros do. A new, and very odd new situation is on the rise. I am so shocked and surprised about this one.Read More
The Riches are in the Niches
Have you heard the saying “The riches are in the niches”? That’s an updated way of saying “Jack of all trades, master of none” for entrepreneurs. The way that this applies to wedding professionals is, rather than trying to be the go-to for everyone, you should fine-tune who your ideal couple is, and be a masterRead More
8 Wedding Photography Trends You Shouldn’t Miss
Keeping yourself well-educated about the ongoing wedding photography trends and intertwining them into your photoshoots will boost your business significantly.
People treat you the way you treat yourself
I’m sure that you have heard the old saying, “Treat people the way that you want to be treated.” While that is a wonderful personal ethic to follow, we must extend the same kindness to ourselves. Did you know that people will treat you the way that you treat yourself? If you are not showingRead More
Real Wedding: Tayler and Jayden
Wedding Date: 12/3/22 How many guests? 165 The Details How did you and your partner meet? We have known each other since we were seven years old! Tayler and I were best friends in high school and then it’s just been us ever since! We’ve done everything together from high school to buying a home.Read More
WPIC’s Wedding Planner, Coordinator & Consultant Certification
A Quick List of Apps for Wedding Pros
By: Tracey Manailescu, WPIC Co-founder and Vice President A successful Wedding Professional utilizes programs and apps to work smarter, not harder. Below is a list of Apps to increase your productivity and make your life easier. 17hats Aisle Planner (Use code WPIC to 25% off your first 3 months and your first month FREE) AllRead More
Integrating Cultural Diversity into Weddings
Throughout Canada there are many cultures and ethnicities; specifically, 500 ethnic and cultural origins were reported in the 2021 Census. So, when two people decide on marriage, a creative way to express to themselves to friends and family is to incorporate traditions and aspects from both cultures. Having worked as an event planner for theRead More
Here comes the Flower… Man?!
by Danielle Andrews, President of the Wedding Planners Institute of Canada Inc. I have performed 50 weddings this year, and by far my favourite trend of 2022 is the Flower Man. What is the Flower Man you ask? Instead of cute little girls shyly tossing flower petals in the bride’s path, one of the couples’Read More
Avoid These 5 Mistakes With Your Wedding Business
By Tracey Manailescu, WPIC Co-founder and Vice President The below article is about how to avoid the following 5 mistakes with your wedding business. You need to work on your business before your business works for you Not building rapport with potential clients. Show interest and enthusiasm. Listen more than you speak. Ask questions. NotRead More
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