The plain truth of the matter today is that you can’t even have an effective marketing strategy that does not include social networking. Using social networking is key to the success of most business owners, online and off. Thankfully, the tools available today make it a no-brainer to integrate social networking into your marketing strategy. Read More
By Debbie Russell, Executive Comittee Member of the Canadian Professional Disc Jockey Association Inc. It’s the time! The DJ calls you and your new spouse to the dance floor for the first dance. It’s an exciting moment that’s bound to have a few butterflies, as you and your partner get ready to move to thatRead More
The main job of your social media platforms is to drive traffic to your blog, website, or other online real estate. Social media is a traffic-generating tool that you can use to get more eyes on your content and products if you know how to use it right. Using social media to drive traffic to your blog or website will be a lot easier when you realize how it all works together.
WPIC Co-founders, Danielle Andrews and Tracey Manailescu share the business lessons they have learned during the Pandemic. Click to read.
We all hope that weddings will return to the grandeur of the past, but in the meantime, couples still want and need to declare their love for each other in a public union with those nearest and dearest to them. Hence the need for Micro Weddings, Mini-Monies, Elopements and Pop-Up Weddings.
You know that most people prefer to do business with those they feel that they “know, like, and trust.” For this reason, all online and offline business owners need to find ways to develop the story of their credibility as a business owner and business. Using social media to boost your business creditably is anRead More
Heidi Thompson of Evolve Your Wedding Business shares not 5 or 10, but 100 ideas to market your wedding business with us!
Here are a few…
We were so happy to receive this lovely editorial shoot from Edmonton-based WPIC alumni, Olivia Fata of Olivia Fata Events that took place at Tangled Roots in Beaumount, Alberta. We had quite a difficult time narrowing down the photos from the beautiful selection provided.
Are you not attracting the right clients? Wedding Planning and Coordination is a a very personal service. It is so important for couples to find the right professional to help them navigate this crazy world. It is also very important for wedding professionals to find the right clients! The three of you are committing to work together during one of the most emotionally stressful times in a couple’s relationship, and dealing with a major financial investment. This is where creating an Ideal Client Persona can help.