Celebrating a decade of excellence in wedding planning, Dash Events & Co, led by industry expert Sonia Kohli-Tamber, has become a trusted name for beautifully executed, culturally rich celebrations, especially within the South Asian wedding market. As a featured WPIC Planner of the Month, Sonia shares her journey, expertise, and invaluable insights into building a thriving wedding planning business rooted in specialization, strong client relationships, and an unwavering commitment to excellence. Whether you’re an aspiring planner or a seasoned professional looking to refine your niche, this spotlight offers practical advice and inspiration from one of Canada’s most respected planners.
Last-Minute Weddings: Vendor Survival Guide
by Danielle Andrews, President and Co-Founder of The Wedding Planners Institute of Canada Inc. Last-minute weddings are no longer the exception. Unfortunately, they are becoming a consistent part of the booking landscape. Couples are walking in with 8–12 weeks (sometimes less) and expecting a seamless, elevated, fully executed wedding experience. And here’s the reality:You canRead More
WPIC Mob Wives Lunch & Learn
By Tracey Manailescu, Co-founder of WPIC Inc. All photos by: Michelle Paquot Photography This past Sunday, something special happened at Bayview Golf and Country Club, and if you were in the room, you felt it the moment you walked in. Our WPIC Mob Wives Lunch & Learn wasn’t just an event, it was an experience.Read More
The Last-Minute Wedding Phenomenon
The Rise of Last-Minute Wedding Planning: What It Means for Couples and Vendors by Danielle Andrews, President and Co-Founder of The Wedding Planners Institute of Canada Inc. For years, the wedding industry operated on a predictable timeline. Couples got engaged, took a breath, and then spent an average of 12–18 months thoughtfully planning their wedding.Read More
The Wedding Industry Has a Boundaries Problem. Let’s Talk About It.
By Tracey Manailescu, Co-founder of The Wedding Planners Institute of Canada Inc. Somewhere along the way, “going above and beyond” became the gold standard in the wedding industry. But let’s be honest about what that often looks like in practice: late-night emails, unpaid overtime, blurred responsibilities, and a quiet acceptance of behaviour that would neverRead More
Stop Saying “Congratulations on Your Engagement!”
Unique Inquiry Responses That Actually Win Wedding Clients by Danielle Andrews, President and Co-Founder of The Wedding Planners Institute of Canada Inc. If you’re a wedding planner or vendor, you already know the drill. An inquiry lands in your inbox. You open it. You reply: “Congratulations on your engagement!” And so does everyone else. Florist.Read More
April WPIC Planner of the Month- Amanda Wilson
Photo: Click Happy Mallory “There are planners who follow trends… and then there are planners who set the tone for an entire room the moment they walk in. Amanda Wilson is firmly the latter. Fresh off seeing her in action at the WPIC Wedding Awards and Kickoff Gala in Toronto last month, one thing isRead More
Lead Like a Pro: How Wedding Planners Can Elevate the Client Experience From Day One
by Danielle Andrews, President and Co-Founder of The Wedding Planners Institute of Canada Inc. One of the biggest misconceptions couples have is that wedding planners simply “help with logistics.”Professionals know the truth: You are the leader of the entire client experience. How you communicate, guide, educate, and set expectations determines whether your clients feel calm,Read More
Wedding Business Growth: The Habits That Separate Thriving Planners from Surviving Ones
by Danielle Andrews, President and Co-Founder of The Wedding Planners Institute of Canada Inc. Success in the wedding industry isn’t random, and it’s not based on luck, popularity, or the number of Instagram followers you have. After 25 years of training, mentoring, and watching thousands of wedding professionals grow their businesses, one truth stands out:Read More
Beyond the Brochure: What Destination Immersion Events Offer Wedding Planners
Insights from “From The Bahamas with Love” by Karolina Fernandes, DWS, of Diamonds Destination Weddings At the end of February, I had the opportunity to attend From The Bahamas with Love, a multi-day immersive program for international wedding professionals held from February 28 through early March. The event, organized annually by the Bahamas Ministry ofRead More
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