As a WPIC certified wedding planner, you know the value of your expertise better than anyone. But for couples who are just starting their wedding planning journey, they may not fully understand how much they need your services. It’s up to you to show them that hiring a planner isn’t just a luxury, it’s the key to a stress-free, professionally executed day.
From Rehearsal to Reception: Wedding Planner Business Outfit Ideas
by: Lesley Pinder WPICC, Lesley Pinder Wedding & Events What are you wearing? Selecting the most appropriate attire as a wedding planner is important. It reflects the level of creativity and professionalism that we bring to events, as well as the ability to create a look that is fashionable. Our attire should not only beRead More
Sustainable Wedding Planning: Eco-Friendly Tips for Conscious Couples
Photo: Jonathan Borba Planning your dream wedding doesn’t have to come at the expense of the environment. According to a 2020 study by sustainability consultancy Edge Impact, the average American wedding emits a staggering 57,152 kilograms of CO2 – equivalent to the carbon sequestered by 2,722 trees over a year. But with some thoughtful choices,Read More
The Art of the Follow-Up: Essential Tips and Practices for Wedding Planners
by Danielle Andrews, President and Co-founder of the Wedding Planners Institute of Canada Inc. As a wedding planner, your role is not just about coordinating events and making sure the big day runs smoothly. It’s also about building and maintaining relationships with your clients and vendors. One of the most crucial aspects of this relationship-buildingRead More
Revitalizing a Ballroom: Lessons from a Styled Wedding Shoot
By: Emilie Kershaw, WPICC Before the pandemic, I worked in a bustling city with a wealth of vendors at my disposal. Butwhen COVID hit, I transitioned to a semi-private golf course in a small town—a significant shiftfrom the expansive convention centers I was used to. With limited local vendor connections anda ballroom that had beenRead More
The Ultimate Guide to CRM Systems for Wedding Planners: Pros and Cons of the Top Platforms
by Danielle Andrews, President and Co-founder of The Wedding Planners Institute of Canada Inc. As a wedding planner, managing multiple clients, vendors, timelines, and tasks can be overwhelming. This is where Customer Relationship Management (CRM) systems come into play. A good CRM system can streamline your workflow, enhance client communication, and improve your overall efficiency.Read More
How to Inspire Wedding Clients Who Don’t Know What They Want
Image Source: Pexels There are a lot of examples of wedding planners having to wrangle clients who are very demanding and specific about what they want, no matter how unrealistic. But what about when your clients aren’t particularly clear on the direction they want? Indecision can make your job as a wedding planner so muchRead More
Book More Weddings Virtual Summit
Exciting News! WPIC Co-founders, Danielle and Tracey will be speaking at this FREE virtual conference for wedding pros! Click this link to secure your spot! Join us at the Book More Weddings Summit and discover the latest trends and innovations shaping the wedding industry in 2024 and beyond! Registration is now open for this FREERead More
Is There a Plan B?
Once that contract is signed, and planning has commenced, a strategic contingency plan should be included as one of your primary action tasks in the execution of your event. A plan designed to mitigate any incidents that may arise or disruptions during the planning and execution.
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