by Danielle Andrews, President and Co-Founder, The Wedding Planners Institute of Canada Inc. August is a golden month of transition and opportunity. It is the last stretch of summer. Soon, vacation mode will wind down, routines will shift, and the busy “Wedding Season” will start to slow. At the same time, the exciting “Engagement Season”Read More
WPIC Planner of the Month for August: Vicky Nicholas
We did it! We finally got the Mary Poppins of weddings as the WPIC Planner of the Month, this month. Vicky Nicholas is the owner of Perfect Planners Weddings and Destinations by Perfect Planners. She is a regular fan favourite of not just her couples, but of many wedding professionals as well, and is known for her calm demeanor, get it done attitude and quick wit (we think it’s the Brit in her). Vicky is certified through WPIC Inc. with our core course, Wedding Planner, Coordinator and Consultant, as well, she is a certified Destination Wedding Planner.
How to Build Your “Why I Charge What I do” Statement
by Danielle Andrews, President and Co-founder of the Wedding Planners Institute of Canada Inc. For Social Media, Your Website, and Confident Sales Conversations If you’ve ever hesitated when sharing your pricing or felt the need to justify your fees to a potential client, you’re not alone. One of the most effective tools you can createRead More
The Real Cost of Undercharging: Why You Might Be Losing More Than You Think
by Danielle Andrews, President and Co-founder of The Wedding Planners Institute of Canada Inc. Lately, I’ve been sharing a lot about pricing—and for good reason. This conversation goes far beyond simply “charging what you’re worth.” It’s about protecting the integrity of our profession, the sustainability of our businesses, and most importantly, the couples who trustRead More
WPIC Alumna Book Launch: Igniting Sparks, Building Connections!
WPIC Inc. was thrilled to attend the official launch of Igniting Sparks, Building Connections! by WPIC alumna Tamala Ngwang of Especial Events. The afternoon was a vibrant celebration of community, collaboration, and authenticity, true to the spirit of Tamala’s inspiring book.
How to Network Like a Boss at Wedding Industry Events
by Danielle Andrews, President and Co-Founder of the Wedding Planners Institute of Canada Inc. As a wedding professional, you should be attending wedding conferences and industry events regularly. It is part of your job. If you’ve ever felt like you’re fading into the background at networking events, you’re not alone. Maybe you’re hugging the walls,Read More
WPIC Attends Exclusive Bahamas Media Event
A few weeks ago, WPIC was honoured to attend an exclusive media event hosted by The Bahamas Ministry of Tourism, Investments & Aviation at the stunning Hotel X Toronto.
Worksheet: “What Should I REALLY Be Charging?”
by Danielle Andrews, President and Co-Founder of The Wedding Planners Institute of Canada Inc. A Pricing Reality Check for Wedding Planners Let’s be honest—pricing is one of the most uncomfortable (and most important) parts of running a wedding planning business. Many planners start by charging what they think the market will bear, what their peersRead More
Are You Charging Too Little?
by Danielle Andrews, President of The Wedding Planners Institute of Canada Inc. “If I want charge less than everyone else, who is it really hurting?” Everyone. It is hurting everyone. Over the years I have seen it many times, a fresh and excited new planner offers really low prices to book as many clients asRead More
- 1
- 2
- 3
- …
- 167
- Next Page »
