As a WPIC certified wedding planner, you know the value of your expertise better than anyone. But for couples who are just starting their wedding planning journey, they may not fully understand how much they need your services. It’s up to you to show them that hiring a planner isn’t just a luxury, it’s the key to a stress-free, professionally executed day.
The Art of the Follow-Up: Essential Tips and Practices for Wedding Planners
by Danielle Andrews, President and Co-founder of the Wedding Planners Institute of Canada Inc. As a wedding planner, your role is not just about coordinating events and making sure the big day runs smoothly. It’s also about building and maintaining relationships with your clients and vendors. One of the most crucial aspects of this relationship-buildingRead More
How to Inspire Wedding Clients Who Don’t Know What They Want
Image Source: Pexels There are a lot of examples of wedding planners having to wrangle clients who are very demanding and specific about what they want, no matter how unrealistic. But what about when your clients aren’t particularly clear on the direction they want? Indecision can make your job as a wedding planner so muchRead More
The Importance of Continuing Education for Wedding Planners
Continuing education and skill enhancement are not just about staying relevant; they are about excelling in a constantly changing industry. By committing to lifelong learning, you position yourself as a leader in the wedding planning field, capable of delivering exceptional service and innovative solutions to your clients. Embrace the journey of continuous improvement, and you’ll find that the rewards (both personal and professional) are well worth the effort.
Elevating Your High-End Wedding Client Experience
As wedding planners, creating unforgettable experiences is what we do best. But when it comes to the luxury market, discerning clients expect nothing short of extraordinary. To excel in this arena, it’s about more than seamless logistics— it’s about making your clients feel cherished, understood, and consistently delighted.
Wedding Planning & Medically Challenged Couples and Guests
By Lesley Pinder, WPICC of Lesley Pinder Wedding & Events Are you OK? Being informed, adaptable, attentive, empathetic and patient are among the key components necessary for all Wedding Planners and Industry Professionals. Weddings are symbolic for several reasons. The wedding ring, exchange of vows and the collaboration between families and couples of all ethnicRead More
Dressed for Work: 4 Fashion Tips for Wedding Planners
by Rachael Jessup Wedding planners have had a great past few years as the wedding industry continued to make waves in 2023 and into 2024. The wedding industry in Toronto and Canada as a whole has seen a significant shift. Millennials and Gen Z are 61% less likely to marry or live with a partner.Read More
Enhancing Bridal Beauty: How Wedding Planners Can Guide Clients Considering Plastic Surgery
Everyone wants to look and feel their best on their wedding day. For some, this might mean considering plastic surgery to achieve their desired look. As a wedding planner, supporting your clients through this delicate process is essential. This article will provide insights on popular procedures, ideal timelines for consultations and recovery, and how to coordinateRead More
Is Your Ego Getting in Your Way?
by Danielle Andrews, President and Co-founder of The Wedding Planners Institute of Canada Inc. There has been a lot of talk about Imposter Syndrome lately and just not feeling good enough. On the flipside, I’ve seen a lot of people thinking they are too good, or worth more than what their experience and expertise warrant.Read More
How to Start a Wedding Planning Business with Low Budget
The magic of weddings – the joy, the love, the meticulous planning – it can be a truly fulfilling career path. But for aspiring wedding planners, the initial costs can feel daunting. Fear not! With a strategic plan and a little creativity, you can launch your dream business even with a limited budget. Here’s yourRead More
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