By Melissa McDicken, Owner and Lead Designer of Melissa Dawn Event Designs in Calgary, Alberta. As you step into the enchanting world of wedding planning, it’s only natural to feel a surge of excitement. Amidst the joy, however, comes the realization that planning a wedding can often feel like taking on a part-time job. ThisRead More
2024 Trends Report and Hyatt Mixer in Mississauga
Luxe Convention Centre in Mississauga is hosting all WPICers to come hear about the 2024 Wedding Trend Predictions and have a Mixer with the Hyatt Centre Toronto/Mississauga. Thank you to the Social Sales & Events Manager, Jessie Yam, WPICC for putting this special event together. The 2024 Wedding Trends will be presented by WPIC Inc.Read More
The 2024 WPIC Kickoff & Wedding Awards
Since 2012, the annual WPIC Alumni gathering has evolved into an extraordinary celebration, marking the culmination of a fantastic year and igniting the spark for the one ahead. Brace yourself for the WPIC Kickoff – an exhilarating occasion where wedding professionals unite, unveiling the latest in wedding trends, discovering exciting vendors, and stepping into aRead More
5 Crazy-Easy Steps to Creating Your Wedding Budget
By Umair Haider Planning a wedding is an exciting journey that marks the beginning of a beautiful chapter in your life. However, amidst the joy and anticipation, it’s important to navigate the intricate world of budgeting — so that your dream celebration doesn’t turn into a financial nightmare. In this guide, we’ll walk you throughRead More
The Importance of Continuing Education for Wedding Planners
By Tracey Manailescu, Co-founder of The Wedding Planners Institute of Coordination The wedding planning industry is constantly evolving, and staying up-to-date with the latest trends and best practices is crucial for the success of any wedding planner. Continuing education through courses and conferences can help wedding planners enhance their skills, stay informed about industry changes,Read More
Dressing for Success: The Power of Professional Attire for Wedding Planners
by Danielle Andrews, President of The Wedding Planners Institute of Canada Inc. As a wedding planner, your job isn’t just about coordinating events; it’s about creating unforgettable moments that couples cherish for a lifetime. One often overlooked aspect of this profession is the impact of dressing professionally. Your attire can significantly influence how potential clientsRead More
Proven Sales Techniques for Attracting High-Paying Clients
Standing out and attracting high-paying clients requires more than just creativity and organizational skills. Successful wedding planners understand the importance of effective sales techniques to showcase their value and secure premium clients. In this article, we will explore key strategies that can elevate your wedding planning business and help you command higher fees. Let’s elevate your wedding planning business with proven sales techniques for attracting higher-paying clients.
Unveiling Success: The Benefits of Applying to Wedding Industry Awards
Being recognized by esteemed wedding industry awards adds a significant layer of credibility to your wedding planning company. Clients often seek assurance when entrusting their special day to a planning service, and awards serve as a testament to your professionalism and expertise. Winning or even being nominated for an award instantly establishes trust with potential clients.
The Benefits of Price Transparency for Wedding Professionals
As a wedding professional, you know that the wedding industry is highly competitive, couples may be chatting with many planners before signing a contract. One way to set yourself apart from the competition and build trust with potential clients is to be transparent about your pricing.
How can Wedding Planners use AI in Their Business? (Helpful prompts included)
Unlock the power of AI and elevate your wedding business with ChatGPT. Discover how wedding planners can leverage AI and ChatGPT to streamline planning, find creative inspiration, and enhance client experiences. Explore the endless possibilities AI can bring to the world of wedding planning!
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