The wedding planning experience should be an enjoyable one for couples, and for the wedding planner. It is your job to make it as stress-free and enjoyable as possible. A great client experience starts with becoming informed about the couple’s individual needs, wants and expectations.
Branding Best Practices for Small Businesses
In today’s competitive marketplace, small businesses need to create a strong and unique brand identity to stand out from the crowd.
Wedding Planning Advice from Professionals
We have compiled some of our top tips and advice for planning your wedding.
Signs it’s Time to Rebrand Your Wedding Business
Being an entrepreneur is hard! There are so many things that you need to do and so many hats that you need to wear. One important aspect of running a wedding business is having a strong identifiable brand. This brand needs to be a reflection of you and your business. Here are some signs it’sRead More
How Do I Use Hashtags in My Social Media Marketing?
There is a lot of discussion about hashtags and their use. The point of using hashtags is to attract your audience, categorize your messages, build your brand, and increase engagement for your wedding business.
Here’s How to Avoid Clichéd Brand Names and Stand Out From the Crowd
Choosing the perfect name for your business is an important task. Not only does your name have to reflect your brand, but it also needs to stand out from the competition and make an immediate impression on potential customers.
11 Digital Marketing Tips for New Business Owners
If you’re just starting out running a new business, you can start right if you understand the power of digital marketing and implement it accordingly.
Styled Shoot: Bringing Back the Groovy 70’s
Thank you to Julie MacDonald, WPICC, CWD of Blanc Crème & Co for this super fun and vibrant submission.
Join the Ecoluxe Movement: How to Advocate for the Enviroment With Style
You CAN be a luxury wedding planner while still showing the planet some much needed love. These often-conflicting concepts can be balanced in your business branding, planning style and vendor recommendation list. Even if environmentalism doesn’t interest you, you can still make some small changes to advocate for less waste in the events industry. 5Read More
5 Ways Wedding Planners Can Incorporate Self-Care
By: Rachael Jessup As a wedding planner, it’s only natural to juggle multiple tasks at once. Making your wedding clients happy, after all, entails that you make them a priority. This means delivering on a couple’s expectations so they can have the perfect event. However, in a New York Times article, wedding planner Meg VanRead More
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