by Danielle Andrews, President of The Wedding Planners Institute of Canada Inc. In an ever-evolving and increasingly interconnected world, the wedding planning industry is no exception to the benefits of thinking globally. While local expertise is undoubtedly valuable, wedding planners who aspire to grow and succeed need to break free from insular thinking and openRead More
How to Ensure Everyone Can Safely Dine at Our Next Event
by Harpreet Matharu, of Intu-Soul Wellness I am sure you or someone you know have uttered the words, “Why me?” I know I certainly have. When it comes to food allergies, I cannot count the number of times this phrase has crossed my mind. Unbeknownst to my young consciousness, the gloomy undertone of these wordsRead More
Getting Your Wedding Planning Business Ready for Wedding Season: Essential Tips
By Tracey Manailescu, WPIC Co-founder As wedding season approaches, wedding planners are gearing up to ensure that their businesses are primed for success. This bustling time of the year demands preparation and strategic planning to cater to the needs of couples seeking to create their dream weddings. Here are some essential tips to help weddingRead More
Upgrade Your Copywriting, Upgrade Your Wedding Clientele
by Danielle Andrews, President of The Wedding Planners Institute of Canada Inc. In the bustling world of wedding planning, the ability to craft compelling and persuasive copy is a game-changer. Whether it’s on your Blog, your website, or social media, a well-written message can captivate potential clients, showcase your expertise, and ultimately attract a higherRead More
WPIC Goes to Dubai Wedding Symposium
Last month had the incredible opportunity to represent The Wedding Planners Institute of Canada at the first ever Dubai Wedding Symposium. I was whisked away on an Emirates flight for a whirlwind experience like no other.
Crafting Dream Weddings: The Roles and Responsibilities of a Certified Wedding Planner
by Danielle Andrews, Certified Wedding Planner, Owner of The Wedding Planners in Toronto, and President of The Wedding Planners Institute of Canada Inc. Planning a wedding is a beautiful journey, one filled with excitement, dreams, and love. However, it’s also a complex and meticulous process that can often be overwhelming for couples. This is whereRead More
A Guide for Wedding Planners Working With Couples Who Have a Higher Budget
By Tracey Manailescu, Co-founder of WPIC Inc. As a wedding planner, you play a crucial role in ensuring that every aspect of the event exceeds expectations. Working with couples who have a higher budget requires a unique approach, attention to detail, and a deep understanding of their specific needs and desires. Here’s how you canRead More
4 Steps to Finding Eco-Friendly Wedding Venues and Vendors
One way to preserve the beauty of Canada and make the world a better place overall is to find ways to be sustainable with everything you do, including preparing wedding celebrations. As a planner, it’s essential to realize that without the right strategy, you may create a lot of waste and harm the environment whileRead More
A Call for Courteous Communication
As the world grapples with the aftermath of the COVID-19 pandemic, an uncomfortable shift has been noted in the dynamics between couples and wedding professionals. The rise of ghosting vendors and delayed responses in the industry has cast a shadow on the once harmonious relationship between clients and professionals.
Understanding the Bride’s Perspective on Ring Shopping
For many brides, the engagement ring is more than just a piece of jewellery. It’s a symbol of love, commitment, and a future together. This emotional connection means that the process of choosing a ring can be laden with sentiment. The style, the setting, and even the stone, each element holds meaning. When a couple chooses a ring together, it’s not just about the aesthetics; it’s about finding a piece that truly encapsulates their relationship and the journey they are on.
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