by Danielle Andrews, President and Co-founder, The Wedding Planners Institute of Canada Inc. In today’s digital age, self-promotion is not just an option; it’s a necessity. Recently, I was on the radio talking about hosting the first wedding at Canada’s Wonderland and also planning the third wedding there. The radio hosts echoed a common sentiment,Read More
Dressed for Work: 4 Fashion Tips for Wedding Planners
by Rachael Jessup Wedding planners have had a great past few years as the wedding industry continued to make waves in 2023 and into 2024. The wedding industry in Toronto and Canada as a whole has seen a significant shift. Millennials and Gen Z are 61% less likely to marry or live with a partner.Read More
The Benefits of Wedding Planners Collaborating With Music Agencies
By Hannah Davis Stressed about finding the perfect wedding music? Skip the endless searching and consider a music agency. They’ll be your musical matchmaker, offering expert advice and top-notch musicians, all guaranteed for your big day. Plus, they handle the booking, leaving you free to focus on other wedding details. Let’s check out the mainRead More
Professionalism Among Wedding Vendors
As wedding professionals, our creative flair and technical expertise sets us apart. However, there’s an aspect often overlooked: the art of playing nice with fellow wedding vendors. Unfortunately, instances of bad-mouthing, gossip, and underbidding can tarnish our reputation and create havoc.
Enhancing Bridal Beauty: How Wedding Planners Can Guide Clients Considering Plastic Surgery
Everyone wants to look and feel their best on their wedding day. For some, this might mean considering plastic surgery to achieve their desired look. As a wedding planner, supporting your clients through this delicate process is essential. This article will provide insights on popular procedures, ideal timelines for consultations and recovery, and how to coordinateRead More
Threats and Bad Reviews in Wedding Planning
In an era where social media holds immense power, the impact of a negative review can be devastating for a small business. A single negative comment can tarnish a reputation painstakingly built over years, affecting not only the livelihood of the business owner but also the livelihoods of their employees. Yet, all too often, clients wield this power without considering the consequences, using it as a weapon when faced with challenges or disagreements.
Is Your Ego Getting in Your Way?
by Danielle Andrews, President and Co-founder of The Wedding Planners Institute of Canada Inc. There has been a lot of talk about Imposter Syndrome lately and just not feeling good enough. On the flipside, I’ve seen a lot of people thinking they are too good, or worth more than what their experience and expertise warrant.Read More
How to Start a Wedding Planning Business with Low Budget
The magic of weddings – the joy, the love, the meticulous planning – it can be a truly fulfilling career path. But for aspiring wedding planners, the initial costs can feel daunting. Fear not! With a strategic plan and a little creativity, you can launch your dream business even with a limited budget. Here’s yourRead More
Branding Your Website to Attract Your Dream Clients: A Guide for Wedding Planners
by Danielle Andrews, President of The Wedding Planners Institute of Canada Inc. Creating a beautifully designed and strategically branded website is essential for wedding planners and professionals looking to attract their dream clients. Your website serves as your virtual storefront, showcasing your expertise, style, and unique offerings. In this guide, we’ll explore how you canRead More
Tips for Guiding Your Client Through Outdoor Wedding Planning
by Rachael Jessup The wedding industry in Canada has been booming over the past few years. Wedding services are expected to hit a value of $7.1 billion by 2030, showcasing the high demand. The growing number of outdoor venues in the country is also attracting more couples looking to tie the knot in a uniqueRead More
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