By: Holly Perrier, WPICC, CWD of Perrier Planning Inc. Getting to know your clients well is essential. Whether you are offering full planning and design, partial planning, or month-of coordination, you need to know your clients likes and dislikes, and personal details about their lifestyle and relationships. The more you know, the better overall experienceRead More
Another Reason Your Wedding Business Should Have a Blog
We have written several articles about the importance of having a Blog. We’ve given you Blogging Tips, the Top 5 Reasons, Blogging Keyword Tips, a Year’s Worth (116!) of Blog titles, and so many more. Why? Blogs are an essential part of digital marketing for every type of business. A blog is unmatched when aRead More
Seasonal Reality of a Wedding Planner
There are only so many
Saturdays in the year, let alone just within the “high season” between May and October. This
often gives us coordinators give or take around 20 dates to make our entire year’s earnings.
Decor Tips for Pre-Wedding Photoshoots
A pre-wedding photoshoot can be a great way to show off the couple’s personality before walking down the aisle and tying the knot in front of all your loved ones; so whether you are an event industry professional of a personal wedding planner, here are a few ideas to make a pre-wedding photoshoot fun and memorable for the engaged couple!
How to Write Better Social Media Captions
by Danielle Andrews, Co-founder of The Wedding Planners Institute of Canada Inc. Social media is a great way to share your brand and engage with followers. It’s also a great place to share interesting content, like photos and videos. When you post content on social media, you want it to stand out from the restRead More
How to Time Block and be More Productive
Our society values busyness. People constantly like to flex about how busy they are and how hard they work. They wear it like a badge of honour. But being busy is not what matters, it’s how productive we are that does. The thing is, we all have the same 24 hours in a day. AndRead More
Do Wedding Planners Really Need a Website?
I recently heard the worst advice to wedding planners I have ever heard. This “Wedding Coach” claimed that Wedding Planners do not necessarily need a website. I am here to tell you, you most definitely need a website. And it needs to be a mobile-friendly one. With all of your contact information easily discoverable andRead More
What Makes a Good Pinterest Pin?
What Makes a Good Pin? When it comes to creating pins, there are methods you can use to make them stand out. You are up against a lot of competition on the platform, so making your pins stand out from the crowd is essential. The question is, what makes a good pin? Here, you’ll discoverRead More
Important Terminology for the Pinterest Novice
Important Terminology for the Pinterest Novice Like any social media platform, Pinterest has its own set of terminology. There are a lot of terms associated with the site that you’ll need to familiarize yourself with before you get started. So, let’s take a look at some of the most important terminology for the Pinterest novice.Read More
3 Free Online Tools you Need to be Using if you own a Wedding Planning Business
What do you use for your invoicing, accounting, and general planning organization? As a small business owner, myself, I know it can be overwhelming to manage your business documents when trends are constantly changing, new apps are being developed and new planning software programs are being released in our community. You must consider what toolsRead More
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