by Danielle Andrews, President and Co-Founder, The Wedding Planners Institute of Canada Inc. Congratulations! You’ve completed your wedding planning training, and you’re now a certified wedding planner. That’s a huge achievement—but now you might be wondering, what’s next? Don’t worry; I’ve got you covered. Here are the steps you can take to start building yourRead More
Must-Have Tools for Wedding Planners to Help Inspire and Organize
Wedding planning requires you to strike the right balance between creativity and organization. As you work to craft unforgettable celebrations, staying inspired while managing countless details can be challenging. That’s where tools for wedding planners come in. Digital tools make it easier to complete everyday tasks while igniting innovative ideas and helping you create seamless,Read More
5 Things Wedding Planners Need to Stop Doing to Boost Sales, Build Their Brand, and Work Smarter, Not Harder
by Danielle Andrews, President and Co-founder, The Wedding Planners Institute of Canada Inc. Let’s be real: being a wedding planner is no walk in the park (even though you probably plan gorgeous park weddings). Running your business takes time, creativity, and energy, but sometimes we end up working harder than we need to. It’s timeRead More
The Importance of Submitting to Wedding Awards: A Path to Growth and Recognition
In the highly competitive wedding industry, standing out is crucial for success. Awards programs tailored for wedding professionals offer an exceptional opportunity to showcase talent, gain recognition, and grow your business. If you’ve ever wondered whether submitting to awards is worth it, let’s look at the many benefits, the return on investment, and why youRead More
Creating the Perfect Wedding Office: A Space That Inspires Confidence and Creativity
by Danielle Andrews, President and Co-founder of the Wedding Planners Institute of Canada Inc. Your office is more than just a workspace—it’s a reflection of your brand, your personality, and your commitment to creating extraordinary weddings. When clients walk through your door or join you on a virtual call, your office sets the tone forRead More
Couple Psychology: Understanding Your Engaged Couple and Honoring the Importance of Their Wedding
by Danielle Andrews, President and Co-founder of The Wedding Planners Institute of Canada Inc. Wedding planning is more than organizing flowers, venues, and timelines—it’s a journey through one of the most meaningful times in a couple’s life. As a wedding planner, your role often extends beyond logistics to include a delicate balance of empathy, support,Read More
Engagement Season is Here: How Wedding Planners Can Prosper in the Busiest Time of the Year
by Danielle Andrews, President & Co-founder, The Wedding Planners Institute of Canada Inc. The holidays bring twinkling lights, festive celebrations, and for many couples, a life-changing question: Will you marry me? Engagement season, which spans December through February, is the most romantic time of the year and accounts for 70% of all proposals. This periodRead More
Mastering Time Management: Balancing Multiple Weddings and a Growing Business
by Danielle Andrews, President and Co-founder of The Wedding Planners Institute of Canada Inc. As a wedding planner, managing multiple weddings at once while scaling your business can feel like walking a tightrope. Each couple wants a flawless event, and as your client list grows, so do the demands on your time. Mastering time managementRead More
Legal Essentials Every Wedding Planner Should Know: Protecting Yourself and Your Business
by Danielle Andrews, President and Co-founder of the Wedding Planners Institute of Canada Inc. As a wedding planner, you’re responsible for making a couple’s big day run smoothly. But beyond organizing flawless events, it’s crucial to protect yourself and your business legally. The wedding industry is fast-paced and detail-oriented, and without proper legal protection, aRead More
Wedding Planning During Economic Uncertainty: How to Recession-Proof Your Business
by Danielle Andrews, President and Co-founder of The Wedding Planners Institute of Canada Inc. The wedding industry, like many others, isn’t immune to the effects of economic downturns. Whether it’s due to inflation, recessions, or global events that impact spending, professional wedding planners may face challenges in keeping their business profitable. Yet, weddings remain aRead More
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