There has been a strange phenomena in the Wedding Industry lately. I have seen a few people trying to sell their “Wedding Pro Courses” or “Coaching Services” by claiming they were self-taught, which is one, not something to boast about, two, terrifying, three, hurting them more than giving clout, and,
four, blatantly false (we signed their certificate, lol).
Like every other professional in the world, they gained experience on the job, and that is a very important part of becoming a professional, but before gaining experience, theory and knowledge are essential. If theory wasn’t important, they wouldn’t be selling it in their course π
How to Combat Wedding Hangover
Wedding Hangover is a very real problem that wedding professionals face. It has nothing to do with alcohol, because a true professional would never drink at the wedding. It is that day-after-the-wedding achy feeling where all of your muscles hurt, your feet are swollen, and you probably have a little headache too.
I asked our WPIC Alumni what they do to combat the dreaded Wedding Hangover, and here is what they suggested…
Wedding Planner vs. Venue Coordinator
By: Mallory Lauder, WPICC of Lasting Events I feel like there is a bad rap between wedding planners and venue coordinators. Like we are destined to not get along. I donβt think that is accurate at all because some of my favourite venues are because of the venue coordinators. Having an amazing and open-minded venueRead More
Wedding Catering: Stress-Free Ideas During Covid-19
It’s hard to think of a more challenging time to have a wedding than in the middle of a pandemic. However, love waits for no one. If your clients decided to proceed with the big day, it’s time to think about the practicalities of your clientsβ special day. Hygiene measures, of course, such as providing hand sanitizers and ensuring there is enough space for social distancing according to the current regulations, should be observed.
Once you’ve finished with the Covid-19 rules, an essential and much more interesting question remains – what shall my clients feed their guests? Wedding catering may be slightly different from the usual. However, there are still many ways you can cater delicious meals for your clientsβ family and friends.
WPIC’s Online Courses for Wedding Professionals
As a leader in higher education for wedding professionals, we at The Wedding Planners Institute of Canada offer extremely comprehensive, respected, and internationally acclaimed courses in the following: Wedding Planning and Coordination Wedding and Event Design Destination Wedding Planning for Wedding Planners and Travel Agents The Art & Execution of Styled Shoots The Business ofRead More
Keeping Your Wedding Business Relevant
By Tracey Manailescu, WPIC co-founder It is hard to stand out in the wedding industry whether you are a wedding planner, photographer, designer, cake decorator, venue, wedding salon, tuxedo store, makeup artist, DJ, band, etc. No matter what field you are in, there is always going to be competition. There will always be someone whoRead More
Marketing Ideas for Your Wedding Business
Heidi Thompson of Evolve Your Wedding Business shares not 5 or 10, but 100 ideas to market your wedding business with us!
Here are a few…
Creating an Ideal Client Persona
Are you not attracting the right clients? Wedding Planning and Coordination is a a very personal service. It is so important for couples to find the right professional to help them navigate this crazy world. It is also very important for wedding professionals to find the right clients! The three of you are committing to work together during one of the most emotionally stressful times in a couple’s relationship, and dealing with a major financial investment. This is where creating an Ideal Client Persona can help.
8 Tips for Planning a Dream Wedding in Paris
When it comes to planning your wedding in Paris, you may already have an idea of what you always wanted. Perhaps you visited Paris and fell in love with the city of love. Or perhaps youβve never been but always dreamed of getting married there and getting memorable shots on your wedding day with the Eiffel Tower, Notre Dame, or by the Seine river to name a few wonderful spots.
Keep reading for 8 tips to planning a wedding in Paris.
Okanagan Elopement Just in Time for Earth Day
This beautiful Okanagan elopement was designed not only to feel intimate and romantic, but it was also meant to demonstrate kindness to the natural resources that surround and inspire us every day. This wonderful team of vendors brought to life an organic and eco-conscious approach to their work, showcasing that with any budget you can be just as thoughtful towards the earth as to the design itself.
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