We see it every year. New wedding planners get so excited to start a business and spend money on registering their business, creating a tagline, paying for a website, a logo, business cards and creating a business account on social media. But, then they get defeated and give up when clients aren’t knocking down their door right away.
10 Tips for a Smooth Wedding Day
While every wedding day itinerary is unique, these 10 expert tips from our personal wedding experience can be shared with any client. We’re certain that brides, grooms, vendors and guests will soon be thanking you for the helpful wedding day checklist.
Why Wedding Pros Need to Attend Conferences
by Danielle Andrews, President & Co-founder of The Wedding Planners Institute of Canada Inc. The second you think you know everything and can’t learn anymore it’s time to quit because you’re either delusional or you have lost your love of the industry. I have been a certified, professional wedding planner for over 23 years andRead More
Get Prepared for Private Property Weddings This Season
Coordinating a wedding at an established venue, in comparison to coordinating a wedding on a private property is a whole different process. Private property events are a lot more work, and I recommend you charge accordingly. A high percentage of private property weddings include a tent, thus a lot more set up and logistics are handed to the coordinator. At tent weddings you need to coordinate washroom trailer deliveries, electrical needs (often with lots of extension cords), chair movement from ceremony to reception, a parking plan, and many weather-related issues.
Rustic Elegance at Home: Inspiring Wedding Decor Ideas
A rustic-themed wedding exudes charm, simplicity, and natural beauty. If you’re planning to celebrate your special day at home, embracing a rustic aesthetic can create an enchanting and intimate atmosphere. In this article, we will explore inspiring wedding decor ideas that infuse rustic elegance into your home setting. From charming floral arrangements to vintage-inspired details, we will guide you through various elements that will transform your space into a rustic haven.
The Art of Wedding Planning
By: Carole Jackson The Art of Wedding Planning: Tips and Techniques for Seamless Event Execution Wedding planning is an intricate art that requires meticulous attention to detail, excellent organizational skills, and a keen understanding of a couple’s vision. As a wedding professional who owns their own business, mastering the art of wedding planning is essentialRead More
WPIC In-person Certification Course at U of T Scarborough
As a leader in higher education for wedding professionals since 2003, our courses are for both those entering the Wedding Industry, as well as seasoned professionals.
The Ultimate Guide to the Wedding Venue Hunt
When planning a wedding, selecting the ideal wedding venue is one of the most important decisions couples must make. Not only does the right venue set the tone for the entire event, but it also plays a major role in the overall success of the wedding. With so much riding on this decision, it’s important to be thoughtful and mindful when selecting the venue.
The Importance of Preferred Vendor Relationships
As a wedding planner, one of the most important things you can do is establish relationships with other vendors within the wedding industry, even other wedding planners! This will not only help you to provide better service to your clients, but it will also help you to build your own business.
10 Questions to Help You Define Your Niche
I recently posted a couple of articles about how “The Riches are in the Niches” and how to establish your target market by creating “An Ideal Client Persona.“ Rather than being a planner for everyone, having a defined niche marketing strategy can attract significantly more business. It also provides richer opportunities for self-expression and careerRead More
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