by Danielle Andrews Sunkel
Thanks to all of the Design/Decorating Telelvision Shows, couples are loving the idea of a “Wedding Storyboard”.
The Wedding Storyboard is like a Design Board with fabric swatches, magazine cut-outs and stock photos and is similiar to an Advertising Storyboard, where the Advertising Agency pitches an Ad to a company for their Media Campaign; the Wedding Coordinator creates an overall idea for the Wedding.
As we all know, our clients don’t want us to “plan” their wedding, they will have an idea and they expect us to make it happen. It is our job to show them how to take that idea and make it better. Couples have no idea what is out there, we do.
I often send my clients web links or photos through email for them to check out items. Putting it all in a Storyboard allows them to see how the items would fit in with their scheme and getting a glance at the overall look is priceless.
Last May, I created a Wedding Storyboard for my clients and incorporated things we had already discussed as well as things I wanted to suggest to them. Worked like a charm, they were able to visualize what I was suggesting and loved it. I gave them the storyboard as a keepsake of their wedding and they were thrilled. I brought the Storyboard to the venue meeting to show my clients, so many people came over to look at it and they loved the idea as well. I actually had a lot of fun creating it.
Here is that storyboard:
I used a foam-backed white board. On it I had photos of the venue, the tables covered in their linens, photos of the food courses including the “gourmet grilled cheese and sweet potato fries station”, photos of the bouquet I suggested, the menu cards I was suggesting, three kinds of ribbon and paper colours for them to choose for their table numbers (which I hung from the curly willow in their centrepieces), the curly willow centrepieces with LED lights and roses I was suggesting, the seating chart I was proposing, the wedding day timetable, the favour boxes, a candy buffet I wanted to do, etc.
Here is another using just photos and cutouts:
This storyboard is just one of many Inspiration Boards found at WeddingbyColor.com
If cut & paste is not your thing, an easier, cleaner-looking way is to make photo collages, like these:
Bridal Canvas is a website that helps you put together Wedding Storyboards! You can use your photos or any of the proloaded photos and magazine cutouts they have. www.bridalcanvas.com
As a Wedding Coordinator, if you create a bunch of different storyboards and have them around your office during Initial Meetings, it would show your clients just what you are capable of, as well impress them with your creativity!
Have fun!
Laura Ubaldino says
I love these storyboards because as a wedding coordinator, it gives me the chance to play around with diffent wedding themes. I love this site, very addicting.
Ana Sumodobila says
I second this ‘addiction’ ;)! The last two storyboards I made inspired by my friends were such a hit. Not to mention they were so touched that I ‘knew’ their taste and style.