Join us on Wednesday, December 2nd at 7 pm EST/ 4pm(PST)/ 8pm(AST) for the WPIC Holiday Mingle. Join WPIC Co-founders Tracey & Danielle, along with our resident mixologist Jennifer Wanke, WPICC of Kingmaker Events for a night of drinks, mingling and fun! We will be holding this event in the WPIC Alumni Facebook Group Rooms.Read More
Advertising Your Wedding Business
Marketing your business is definitely a topic we hear about a lot nowadays. With COVID having all but brought the industry to a standstill, attracting your ideal client and converting leads has never been more important to wedding professionals. Advertising is a key marketing activity and I wanted to list some important tools you should utilizing advertising to promote your brand.
Autumn Inspired Backyard Elopement
Primrose’s Lead Designer, Kelly Webber, wanted this autumn-inspired backyard elopement shoot to feel welcoming, warm, and comfortable.
Top 5 Reasons a Wedding Professional Should Blog with Bonus 116 Blog Post Ideas
There are several things a Wedding Professional needs to do in order to build and maintain a successful business, Blogging is one of them.
Wedding Industry Burnout. It’s a Thing.
By: Tracey Manailescu, WPIC Co-founder and Vice President “People rarely succeed unless they have fun in what they are doing.” Dale Carnegie Avoiding Industry Burn-out When do you feel most inspired and passionate about the wedding industry and your business? Is it after you work with a great couple? When you meet a FAB newRead More
A Classic and Modern City Romance
A few weeks ago, we had the immense pleasure of holding our first ever new WPIC course, “The Art and Execution of Styled Shoots” at Vantage Venues. This is a collaborative effort put forth by some very talented and like-minded wedding professionals. We had an absolute blast working together. It really is true when they say, “Teamwork Makes the Dreamwork!”
Dreams of Elegance & Whimsy
Gigantic golden wings set against the CN Tower. Shimmery iridescent tables covered in opulent china, crystal and gold. Cotton candy-topped cocktails, and smoke bombs in downtown Toronto.
Get Your Wedding Planning Business Groove Back
Are you in a bit of a slump? Not feeling the love for the business like you used to?
How to Pin a Boutonniere
So many times we have arrived at weddings, only to find the groom and groomsmen’s boutonnieres in the oddest places or affixed in the strangest ways!
An Eco-Friendly Micro Wedding at Granite Brewery
By: Holly Barraclough, WPICC of Perrier Planning Asia and Sani’s original wedding date was set for July 4th, but like most 2020 couples they had to re-plan due to COVID-19. Instead of postponing their celebration to a hopeful “safe date” in the unknown future, they sat down (virtually) with their wedding planner to re-evaluate. AsRead More
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