By: Danielle Andrews Setting and achieving your goals is a wonderful exercise that builds your confidence and helps you appreciate yourself and your efforts. It’s a very empowering task. AssessIn order to set goals, you need to assess your needs and skill set: What worked for you in the past, what did not? Did youRead More
Keeping Your Wedding Business Relevant
By Tracey Manailescu, WPIC co-founder It is hard to stand out in the wedding industry whether you are a wedding planner, photographer, designer, cake decorator, venue, wedding salon, tuxedo store, makeup artist, DJ, band, etc. No matter what field you are in, there is always going to be competition. There will always be someone whoRead More
Taking Your Wedding Business Globally
When you’re taking your wedding business globally, everyone wants to be an international success. But what a lot of people don’t realize is it doesn’t just happen. It’s not just luck that makes it happen. It takes planning, strategy and marketing.
Upcoming Webinar: Eco-Friendly Wedding Planning for Wedding Pros
We are thrilled to present our next webinar topic: “Eco-Friendly Wedding Planning for Wedding Pros”.
This informative learning webinar will be led by Eco-Friendly wedding experts, Holly Barraclough, WPICC, of Perrier Planning and Natasha Thom, WPICC, of Clearwater Events.
(Click for details)
Tips and Tools to Simplify Social Media
Using social media to market your business and build a brand is an excellent way to make the most of social media and social networking. It’s the best place to showcase who you are, what you do, and who you do it for in a friendly and open environment. Here are some tips and toolsRead More
Integrate Social Networking into Your Marketing Strategy
The plain truth of the matter today is that you can’t even have an effective marketing strategy that does not include social networking. Using social networking is key to the success of most business owners, online and off. Thankfully, the tools available today make it a no-brainer to integrate social networking into your marketing strategy. Read More
Please Welcome, for Our First Dance of the Evening…
By Debbie Russell, Executive Comittee Member of the Canadian Professional Disc Jockey Association Inc. It’s the time! The DJ calls you and your new spouse to the dance floor for the first dance. It’s an exciting moment that’s bound to have a few butterflies, as you and your partner get ready to move to thatRead More
How to Use Social Media to Drive Traffic to Your Blog or Website
The main job of your social media platforms is to drive traffic to your blog, website, or other online real estate. Social media is a traffic-generating tool that you can use to get more eyes on your content and products if you know how to use it right. Using social media to drive traffic to your blog or website will be a lot easier when you realize how it all works together.
Business Lessons We Have Learned From the Pandemic
WPIC Co-founders, Danielle Andrews and Tracey Manailescu share the business lessons they have learned during the Pandemic. Click to read.
The Business of Micro Weddings Mini-Course Available Online
We all hope that weddings will return to the grandeur of the past, but in the meantime, couples still want and need to declare their love for each other in a public union with those nearest and dearest to them. Hence the need for Micro Weddings, Mini-Monies, Elopements and Pop-Up Weddings.
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