Save-the-Date Videos – A fun alternative to save-the-date cards? A new trend?

by Jaime Valdes-Riench, WPICC, owner of
Travel & Events with Style

Video credit to: Jeff &
Erin's EPIC Wedding Trailer: Save the Date, posted on YouTube

As time goes one and schedules get busier and busier we all seem to book
our calendars so far in advance that we forget to add time for the fun things
such as celebrations that may be out side of our own immediate circle of family
and friends.  It has happened one
too many times where a wedding invitation arrives the standard 6 weeks prior to
the event and there is just no way you would be able to attend for one reason
or another.  This is why the
save-the-date card was created!

The standard save-the-date card is often mailed out months before the
actual wedding date.  Most often
they are sent once the couple has confirmed their wedding plans and have
confirmed their wedding date.  In
celebrations such as destination weddings, it may be best to send a save-the-date
card out as soon as possible, and as early as a year in advance. The cards
should include the couple’s names, the date, the location, and that there will
be an invitation to follow with more details.  This will allow your guests to prepare financially, book
their vacation time, and obtain the necessary travel documents if need be.  Most of all, it gets the word out that
the couple is planning their important day and it is important to them that you
are in attendance.

Now to commend those who have taken a creative side to this adopted idea.  Let’s commend those who have taken it
one step further!  A new trend in
2010 has been “Save-the-Date Videos”. 
What a great idea?  Some imaginative
couples have thought of ideas such as post cards, calendars, and magnets so
their date is indeed not forgotten, but to receive a video is far
more fun and let’s face it… a little greener?!   It gives a chance for the couple’s true personality to come
forth and inspire future guests about the couple up and coming nuptials.

If your wedding invitation is truly, “the intro to your special day”,
then a save-the-date video will definitely give the impression to your guests
that your day will be a lot of fun that no one should miss!

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