A course for training and certification in Wedding Planning, Consulting, and Coordination. This course is both for those entering the wedding industry and higher education for wedding professionals. Be sure to read: What does a Wedding Planners do?
The course is made up of lectures, industry speakers, group work and home-study. A course textbook will be provided, but it is designed to be enhanced by the student’s own note-taking. Therefore, the textbook helpfulness is determined by the student them self.
2 Days of In-class Instruction + In-class Project + 2 Weeks Home Study + Final Exam = Certification
Course Curriculum
The Professional Wedding Planner, Consultant and Coordinator
- What is a wedding planner/coordinator/consultant?
- Difference between planner, coordinator and consultant
- Wedding planners/coordinators and their roles through history
- Profile of a wedding planner/consultant/coordinator
- The reasons a wedding planner/consultant/coordinator would be hired
- Income potential
- The many roles of a wedding coordinator
- Couple psychology
- Expectations of a wedding coordinator/consultant
- The nuances and phases of wedding planning and coordination
Wedding Etiquette
- The nuances of wedding invitations and wording
- Dining styles and table set-up
Wedding Coordination and Planning
- Planning and Coordination of the wedding day from start to finish
- Creating wedding schedules, checklists, timelines, diagrams, and templates
- Developing the theme and design
- Venues
- Vendors
- Vendor relations
- Contracts
- Site visits
- Rehearsal planning
- Coordinator’s roles throughout the planning process
The Business of Weddings
- How to build a portfolio
- Building a vendor database
- Professionalism
- Client interviews
- Setting up one’s own business
- Getting started
- Choosing a name and slogan
- Market research
- Building a contract
- Office requirements
- Equipment requirements
- Sole proprietorship vs. Incorporation
- Hiring assistants
- Setting your fees
- Choosing your services
- Part-time vs. full-time
- Home office vs. commercial office
Marketing
- How to attract potential clients
- Building relationships with Wedding Professionals and Networking
- Advertising your business
- Generating business
- Getting to know your target market/niche
- Utilizing Social Media
- How much will it all cost?
- And many more topics
Teaching Aides
- Professional Wedding Industry Guest Speaker/s
- Group Assignment & Presentations
2 Week Home Study
Two weeks of Home Study is a review of all of the above, as well as studying the provided textbook which also includes:
- Social Media and Public Relations
- Websites
- Everything a Wedding Professional should know about Wedding Etiquette
- Rehearsal Dinner
- Wedding Attire
- Second Marriages
- Gift Registration
- Wedding Showers
- Stag/Bachelor Parties
- Wedding Fundraisers
- Jack & Jill’s/Buck & Does
- Thank you cards
- Dinner Place settings
- Who traditionally pays for what
- The Wedding MC and announcements
- Receiving lines and their order
- Cash Bars
Final Certification Exam
The Final Certification Exam is web-based and can be completed from any computer.
You will have 120 minutes to complete the Exam. There are 80 questions drawn randomly from a pool of 120 questions. The Certification Exam is worth 40% of your Final Grade and must be passed with an overall mark of 60% or higher.
Cost: $999
Refunds will be given provided 5 business days notice is given in writing to info@wpic.ca prior to the class start date. All funds will be returned except the $100 registration fee. There will be no refunds of the course fee once the class has begun .
*Upon completion of the final exam, a certificate will be mailed to successful students 4-6 weeks after the course (International mail may take longer.)
